According to a secret source, this might be the face of the new AppleTV. According to the source for "Cult of Mac"
the Apple HDTV looks like Apple’s current lineup of LED-backlit Cinema Displays but is “much bigger.” It has a built-in iSight camera for making free FaceTime video conference calls. And it has Siri, the iPhone 4S’s voice-activated virtual assistant.
You can read more at Cult of Mac